Wharton School Press publishes a select list of award-winning, bestselling, and thought-leading books that offer trusted business knowledge to help leaders at all levels meet the challenges of today and the opportunities of tomorrow. Led by a spirit of innovation and experimentation, Wharton School Press leverages groundbreaking digital technologies and has pioneered a fast-reading business book format that fits readers’ busy lives, allowing them to swiftly emerge with the tools and information needed to make an impact. Wharton School Press books offer guidance and inspiration on a variety of topics, including leadership, management, strategy, innovation, entrepreneurship, finance, marketing, social impact, public policy, and more.
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Discover how Japan’s new leadership model has transformed its top companies and created a new paradigm for business successIn Resolute Japan, Waseda University’s Jusuke J. J. Ikegami and the Wharton...
Transforming How We Engage with Customers Across Their Journey
Cait Lamberton, Neela A. Saldanha and Tom Wein
Price: $21.99
ISBN: 9781613631744
Pub Date: June 2024
Format: Paperback
152 Pages
Everywhere we turn, brands and organizations are under fire for failing to treat their customers with respect and dignity. And increasingly, consumers want firms to take a lead in helping to shape a...
Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit
Peter Fader, Bruce G. S. Hardie, Michael Ross and Sarah E. Toms
Price: $49.99
ISBN: 9781613631836
Pub Date: July 2024
Format: eBook
Available for the First Time—Three Books in One!The Customer Centricity Ebook Collection is a must-have for any business leader looking to understand and implement customer-centric strategies. This...
Leveraging Human Intelligence to Unlock the Power of Data
Bart De Langhe and Stefano Puntoni
Price: $21.99
ISBN: 9781613631713
Pub Date: May 2024
Format: Paperback
120 Pages
Companies have more data at their fingertips than ever before. Yet, studies show that many executives and organizations fail to extract real value from it.Challenging the conventional wisdom of data-driven...
Ten years ago a groundbreaking cross-generational study revealed that greater freedom and new constraints were leading fewer young people to choose parenthood. In the intervening years, the decision...
A Step-by-Step Guide to Finding Exceptional Solutions to Any Challenge
Christian Terwiesch and Karl Ulrich
Price: $21.99
ISBN: 9781613631690
Pub Date: March 2023
Format: Paperback
142 Pages
What new products or services should you launch next year? How can you improve the productivity of a paint line? What should you name your new venture? How can you decrease patient waiting times? How...
The First Step on the Journey to Customer Centricity
Peter Fader, Bruce G. S. Hardie and Michael Ross
Price: $24.99
ISBN: 9781613631607
Pub Date: November 2022
Format: Paperback
218 Pages
As a leader in your organization, you will be very familiar with your organization’s key financial statements and monthly management reports. You may have spent countless hours discussing budgets...
The next crisis might be here now, or it might be around the corner. In The Prepared Leader: Emerge from Any Crisis More Resilient Than Before, two history-making experts in crisis leadership—James,...
Envision this scenario: An industrial manufacturer is breaking itself in three, and its board chair asks you, the chief financial officer, to step up to the helm of one of the spin-offs. You will take...
"The Strategic Leader's Roadmap provides an essential playbook for combining business strategy with great leadership."—William P. Lauder, Executive Chairman, The Estée Lauder Companies Inc.In The...
